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148 / 3 Remedies that Boost Product Launch Success, with James Whitman

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James Whitman
Author, Coach, Advisor

The success rate of new software products varies, depending on the criteria we used to define success. But a common statistic is unflattering: about 70% of new software releases fails to meet their initial expectations or goals. In this episode of Product Momentum – and in his new book, LAUNCH Code – James Whitman explains …

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James Whitman
Author, Coach, Advisor

147 / ‘Useful Models’ That Boost Product Launch Success, with Itamar Gilad

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Itamar Gilad
Author, Speaker, Coach

What percentage of your software product launches have been successful? If you answered, “about 50%,” you’re ahead of the curve, says Itamar Gilad. Itamar is a product leadership coach and author who also held senior product management and engineering roles at Microsoft and Google, where he worked at YouTube and led parts of Gmail. In …

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Itamar Gilad
Author, Speaker, Coach

ITX Earns SOC 2 Type II Compliance

August 21, 2024 Rochester, NY.  ITX Corp., an award-winning custom software development firm, announced today it has earned Systems and Organization Controls 2 (SOC 2) Type II compliance after passing an independent audit conducted by MHM Professional Corporation. The report cited no deficiencies or remediation issues,” presenting ITX with a completely clean report. SOC 2 compliance for service organizations is attained only through a rigorous and thorough review of processes and controls by an independent third party. 

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SOC 2 Compliance Badge

146 / How To Use Product Ops To Make Better, Faster Decisions, with Denise Tilles

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Denise Tilles
Grocket

Can Product Operations transform your role as a product manager? Denise Tilles, who quite literally wrote the book on the subject (Product Operations, with Melissa Perri), thinks so. Especially if you’re interested in making better decisions faster – and who of us isn’t? In her return visit to Product Momentum (having joined us from NY …

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Denise Tilles
Grocket

INDUSTRY Global 2024

Join ITX at the INDUSTRY Global Product Conference in Cleveland, Ohio—one of the world’s premier gatherings of product leaders.

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Photo of Cleveland skyline with red overlay. Text on image reads "INDUSTRY Global. Cleveland, Ohio. September 23 to 25, 2024."

145 / Patricia Reiners Answers 3 Key Questions at the Intersection of UX and AI

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Patricia Reiners
UX Strategist

In this episode of Product Momentum, Patricia Reiners chats with Paul Gebel and Brian Loughner (a Lead UX Designer at ITX); during the conversation, she tackles three critical topics that UX designers should consider when thinking about how best to interact with AI in their daily work, in their careers, and in their role as …

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Patricia Reiners
UX Strategist

ITX Captures Pinnacle Award for ‘Internal Communications Initiative’

July 23, 2024 Rochester, NYITX Corp., an award-winning producer of custom software products in Rochester, NY, was named recipient of the 2024 Pinnacle Award for Internal Communications Initiative at its annual ceremony in late June. The Rochester chapter of the American Marketing Association praised ITX’s 2023 Yearbook for its innovative approach to keeping their team informed of accomplishments in serving clients. ITX boasts nearly 300 global team members across the United States, throughout the Americas, and around the world.

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144 / Embracing the Human Dynamic in Product Design, with Ryan Rumsey

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Ryan Rumsey
Second Wave Dive

In this episode, Paul and Sean catch up with Ryan Rumsey just moments after his poignant keynote at the 2024 ITX Product + Design Conference. During his keynote and follow-up conversation, Ryan explained that the biggest challenges product builders face are people challenges, “deeply rooted in our own personal experiences and feelings.” Ryan Rumsey is …

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Ryan Rumsey
Second Wave Dive

143 / John Maeda: Creativity, Risk, and the Role of AI

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John Maeda
Microsoft

In this episode, John Maeda explains that software products are tools that help us achieve our broader goals – like caring for loved ones and strengthening our relationships – rather than the ultimate objective. So it’s no surprise that John frames artificial intelligence as a power tool that levels up our human potential to create …

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John Maeda
Microsoft

142 / Christian Idiodi, on Product Sense: Integrating Data and Intuition

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Christian Idiodi
Silicon Valley Product Group

In this episode of Product Momentum, Christian Idiodi shares insights gathered over his 20-year career as a product leader, leaning especially on the significance of human skills and highlighting the importance of product sense in product management. Christian Idiodi is a partner at Silicon Valley Product Group and co-author of TRANSFORMED, with Marty Cagan and …

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Christian Idiodi
Silicon Valley Product Group

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