Skip to Content

Search:

28 Results Found for: effectiveness

ITX Corp. Expansion Continues with Launch of Data Science Offering

Data science at ITX banner

Melissa Royo Tapped to Lead New Service Area

Data Science leverages the power of analytics technology platforms, Artificial Intelligence (AI) expertise, and industry acumen to help clients unleash business transformation

August 19, 2020 Rochester, NY — ITX Corp., a leading producer of custom software products headquartered in Rochester, NY, announced today the launch of its Data Science offering. The new service area marks the second major addition to the company’s offering in as many years. In June 2018, the company introduced its Marketing Services offering, following the acquisition of eMedia Marketing Services, based in Cincinnati, OH.

With the launch of the data science offering, ITX now helps clients confidently validate business decisions through the power of predictive analysis.

Read Article
Data science at ITX banner

Overcoming Barriers To Successful Product Discovery

Illustration of people climbing ladders to the lightbulb of ideas

To those in the digital product space, the term “Discovery Phase” will likely wash over us like many of the other oft-touted buzz words of our industry. But a healthy discovery process allows us to understand product-market fit and identify key user needs. What’s keeping us from incorporating this valuable learning into our products? We believe it’s either ignorance, intuition, or inertia that stands in the way of successful discovery.

Read Article
Illustration of people climbing ladders to the lightbulb of ideas

Business Leaders Must Navigate Digital Transformation To Survive

Boat with digital systems navigating the seas

Coronavirus Signals Need for Rapid, Lasting Societal Change
As I write this, I am closing out week three of the coronavirus lockdown across New York State. We’re all focused on the immediate impacts, and rightly so. But business leaders can ill afford to overlook the more profound, longer-lasting systemic changes.
Among them is our society’s readiness to accept, let alone embrace, the speed of technological evolution. Throughout human history, our resistance to change has delayed technological expansion and adoption.

Read Article
Boat with digital systems navigating the seas

The Agile Product Team’s “Work From Home” Checklist

Illustration of home with an office inside the home

Social distancing is forcing Agile product teams to become truly (small ‘a’) agile. At ITX, adapting and collaborating virtually are part of our culture. With our long-standing remote first philosophy, we’re prepared to seamlessly transition from co-location to remote work. Let our architects, designers, and developers help ease the transition to your new normal.
Review our remote work checklist for everyday best practices. You can also catch some of their personal anecdotes and insights to help you and your product development teams become truly agile. We hope these tips enhance your productivity, effectiveness, and morale.

Read Article
Illustration of home with an office inside the home

ITX Product Momentum Podcast – Episode 11: Validating Products Through Design Sprints

Product momentum illustration of a calendar / design sprint

The design sprint process introduces experimentation and the scientific method to the world of digital product development. Like experimentation, the process is not about success or failure. It’s really about validation, getting quickly to the point of success or failure with considerably less investment of time, resources, and money.
In this episode, hosts Sean and Joe catch up with Jonathan Courtney, co-founder and CEO of AJ&Smart, a 21-person product studio in Berlin, Germany. A product designer by training and trade, Jonathan commands attention not only because AJ&Smart has facilitated more than 200 design sprints since 2016 – and he about 100 – but because of the engaging, humorous, and impassioned way he talks about using the design sprint process to help companies that struggle with defining their product goals.

Read Article
Product momentum illustration of a calendar / design sprint